Such commitment to innovative technology meant that Rocket Fuel Inc. – already a Google Workspace user – was a perfect fit for a product like CloudM. Having always been a Cloud-only company, they’re essentially a mobile workforce so having immediate access to data is paramount: a necessity similarly championed by CloudM and Google Workspace alike.
However, they were experiencing an issue: user onboarding. Group membership within the company required an additional person to manage their back-end, which meant needless time wasted as they struggled to keep memberships in their core groups accurate. Simply put - their processes were not in keeping with the organization’s forward-thinking ethos.